July 8th, 2010 | No Comments »

There is something different about watching a movie–a real movie with film and sprockets and grainy lines–than watching that same movie on a TV screen. And there is something about watching a movie in the company of 600 people in a darkened theatre, rather than in your living room with your spouse and dog curled up on the couch. I got a chance to experience the difference this weekend as the Victoria Theatre Association presented The Music Man as part of the Michelob Ultra Cool Films Series.

Meredith Wilson’s The Music Man is undoubtedly a classic of the American Musical Theatre. My personal history with this show goes back to when I was a child and the movie’s soundtrack LP was a fixture in my family home–it was one of the few record albums we owned and I think it had to do with the fact that there was a barbershop quartet in the show and my father was a devoted member of the SPEBSQSA! Over the course of my theatre career, I have seen the show several times and stage managed it for a run at a community theatre. It’s a good show with some great songs and Professor Harold Hill is a great character.

The movie certainly didn’t disappoint. But the thrill for me was how much the audience was into it. It was a real collective experience that you only get when you are in a full theatre with the big screen, good sound, and the smell of popcorn wafting up from the lobby.

I think our film series is one of the best programs we have. It’s a real grass roots experience–whole families come, the organ concert by the inimitable Martin Beavis is too much fun, and the whole experience harkens back to a time when going to the movies was a big event. I know that I’m looking forward to seeing a lot of the flicks this summer–and even if it’s not your favorite movie up on the screen, the popcorn’s free and the air conditioning is ON!

-Ken

July 6th, 2010 | No Comments »

It’s an amazing feeling seeing the last curtain of the last show of the season come down. And, in this case it was a pretty big curtain—The Phantom of the Opera just closed Sunday night, June 27, after 24 performances in Dayton. That’s 24 standing ovations, 24 perilous falling chandeliers, and 24 disappearing Phantoms—surely we could have predicted a sequel. But, when Phantom first came out, it was a different time and place.

I first saw Phantom in the mid-to-late 1980s in Vancouver, Canada where I was living at the time. I can remember that the theatre community was given FREE tickets to attend opening night and we were seated in the top balcony of the Queen Elizabeth Theatre—a barnlike structure downtown. There was a lot of buzz around the performance because Phantom was being played by Jeff Hyslop, a local boy from Vancouver who would go on to play the role for three years in Toronto. And, it was the Phantom—and we had all heard about the technical wizardry and special effects. The show certainly lived up to the hype and even the assembled guests of the theatre community were impressed—not an easy thing to do!

Flash forward to my next view of Phantom, which was the Friday opening in Dayton. A couple of things struck me as I watched. First, I realized that I didn’t remember much about the plot. I mean I remember the gist of the situation, but vast parts of the show were like new. I would also say that I thought the staging of the show, while still effective, was quite “old fashioned.” There were “black outs” for transitions from scene to scene which made the show a little slow in sections, and the effects were not nearly as “effective” as I had remembered from the initial viewing. Having just gotten back from seeing a lot of shows on Broadway, I don’t think I saw one “black out” amongst them. Today, transitions are much faster and seamless with newer computer controlled technology helping to make this happen. And I think that audiences are looking for a more film like quality to the stage pictures they are looking at in the theatre.

I think it would be really interesting to restage Phantom using today’s technology and sensibilities. It would no doubt be a different show in some ways—different at least technically—but the amazing and timeless songs and story of unrequited love would certainly remain.

-Ken

June 16th, 2010 | 1 Comment »

Buyer beware!

We are moving into our second week of The Phantom of the Opera and we are starting to see ticketing problems with people buying on the “secondary” market. In other words, the scalpers are drawing in unsuspecting theatre goers to websites offering tickets to our productions.

What’s wrong with that?  Well, it’s expensive first of all. When you buy through the secondary market, you will probably pay a lot more for the ticket and certainly more in service charges than if you had bought the ticket through Ticket Center Stage – our box office operation located at the Schuster Center.  And I’m not talking about a dollar or two more – some $50 tickets are being sold on the Internet for $150 plus service charges! Other than paying too much money, you might also be buying a seat that doesn’t exist for a performance that isn’t scheduled. We recently looked at some secondary sites and they were selling seats for a performance on June 8 for Phantom – there was no June 8 performance scheduled, the run didn’t start until June 9.  And if you come to the box office with these tickets, you’ll be out of luck for any kind of refund and you’ll likely miss the performance.

How do you ensure that you are buying real seats for the real price?  Always buy through Ticket Center Stage. We are the only outlet authorized to sell tickets at our venues (other than in some extraordinary circumstances).  If you see our productions advertised in the newspaper or on television, phone the number shown or go to the web address shown – that will lead you to us. Be very leery of buying on any kind of alternate web site. If in doubt, call us or come down to the box office at the Schuster if possible. We’ll make sure you buy the real thing.

Ticket Center Stage:
(937) 228-3630 or (888) 228-3630
http://www.ticketcenterstage.com/
Located in the Wintergarden of the Benjamin & Marian Schuster Performing Arts Center.

-Ken

June 14th, 2010 | 1 Comment »

Is it about excellence or money – or both?

I watched the Tony Awards last night and was both pleased and frustrated at the same time. While the show was pretty much hijacked by a bad sound man, there was much to like. I thought the opening number was a bit strange. All the excerpts of the shows and then the mini concert by Green Day seemed a little disjointed. But if the strategy was to get people’s attention early, then that probably worked. Who knew that Sean Hayes played the piano – and so well? And, I thought he was fantastic as a host – the costumes throughout the evening were hilarious and he can deliver a joke. And the little bits with Kristin Chenoweth were pretty funny. The show moved well, included some good acceptance speeches – although Denzel Washington looked a little lost. And the ending was strange with cutting off the acceptance speech from the producers of Memphis and reprising the song from the show after they had won.

But my question about excellence or money – well, excellence is certainly in the eye of the beholder. Everyone had a favorite show, actor, sound designer ,etc. and the surprises – and there weren’t many of them – are what makes the show interesting. But it’s also about money. I will be very interested to see what Memphis ticket sales do in the next week, and how many shows close in the next week after expecting some kind of a bump if they had won in an important category.

And the biggest question of the night – is it FEY-LA or FEL-A?

-Ken

June 8th, 2010 | 1 Comment »

I was recently reminded what great acting looks like.

Late last month I was in New York for the Broadway League’s Spring Road Conference. (You can see pictures at http://bit.ly/SpringRoadConference2010.) As part of the conference agenda, you get to see four or five shows on Broadway. It’s kind of a lottery where you pick a whole bunch of shows and then based on availability you get tickets–if you’re lucky you get all your picks.

One of the shows I was interested in seeing was the new revival of La Cage Aux Folles. I had never seen the Broadway version of this musical with music and lyrics by Jerry Herman and book by Harvey Fierstein, and this transplant from a very small theatre in England sounded very interesting–and the reviews have been great. The story is pretty well known as it was adapted into the popular film The Birdcage featuring Robin Williams and Nathan Lane. Anyways, this production featured television star Kelsey Grammer in the role of Georges (the Robin Williams role in the movie), and British actor Douglas Hodge in the role of Albin (the Nathan Lane role.)

I truly can’t remember enjoying a show this much! I was very pleased in the whole conception of the production making it a little smaller, seedier and more focused than past productions I had heard about. It all seemed truer to what it should be. Mr. Grammer was very good and very funny. But the thing that really impressed me (and impressed is not the right word, as it was so much closer to astounded, or excited, or “blew me away”) was the incredible skill of Douglas Hodge. This is an actor so at the top of his creative game that every moment he was on stage was absolutely mesmerizing. And when he wasn’t on stage, I found myself waiting for him to come back. It was a performance that was so inventive, spontaneous, warm, funny, touching and completely captivating, that I found myself laughing hysterically at an inspired comic bit, then chuckling at a little move that was so subtle and perfect, or getting choked up over a beautifully communicated gesture. Mr. Hodge, it’s not surprising, is one of England’s most accomplished actors and a leading figure at the National Theatre and a major interpreter of the work of Harold Pinter. I can truly say it was one of the finest performances I have seen in the last 10 years–or maybe ever.

If you get a chance to go to NYC in the next four months or so (Mr. Hodge is only in the show for six months), check out this production. I wasn’t disappointed and I don’t think you will be either.

-Ken

May 5th, 2010 | 1 Comment »

Working in the theatre proves that it really is a “small world.”

On opening night of our current presentation of A Chorus Line, I was talking to two of our long term employees–Nelson and Betty D’Aloia. Nelson is our House carpenter at the Victoria Theatre, and his charming wife Betty serves as our head of wardrobe, also at the Victoria. Now it is no secret that Nelson is 85 years old, still works every show at the Vic, and is a legend in local theatre circles. I asked Nelson and Betty if they had seen the show before. They said that last night was the first time that Nelson had seen A Chorus Line. But it wasn’t that he didn’t know the show, far from it.

They went on to tell me they had both toured with the first National Tour of A Chorus Line in 1976. They travelled the country for a year and half, but because Nelson had been backstage, he had never seen the show! Betty had a chance to see it at some point on the tour and was looking forward to seeing it again. They said that the company in the ‘70s on that road tour was young and inexperienced, but several of them had gone on to have great careers –one of the performers being Bebe Neuwirth of TV fame and currently starring on Broadway in The Addams Family, a show Victoria Theatre Association is an active investor in through Elephant Eye Theatricals.

 In theatre it’s always a small world.

-Ken

April 22nd, 2010 | 1 Comment »

Some of our subscribers and media members ask: “How can we get shows to come to Dayton sooner?” One of our active strategies to get Broadway musicals to play Dayton as early as possible in their touring schedule is to periodically make modest investments in those touring shows. The most common way we do this is to work with the Independent Presenters Network (IPN), a group of 45 Broadway presenters who work together to “pool” investment funds in selected shows. If the IPN selects a show to invest in, we have the opportunity of putting $15,000 – $25,000 towards an investment that between 20 or 30 theatres adds up to a significant amount of money and “clout” with producers as to where a show tours. This strategy has paid off with The Color Purple, Legally Blonde: The Musical, and this coming season’s 9 to 5: The Musical–where we are getting the tour in its first year on the road.

One other way we are involved in Broadway productions is through our participation in a producing entity called Elephant Eye Theatricals (EET). If you know your Broadway songs, you get the reference from Oklahoma where “the corn is as high as an elephant’s eye.” A few years ago, we were given the opportunity to invest in EET, whose goal was to develop productions for Broadway–the actual producing of shows including optioning or developing original properties, hiring artists, and doing everything else that a commercial Broadway producer does. There were 13 performing arts centers that made initial investments into Elephant Eye. On last Thursday, I was pleased to attend the opening night of EET’s first project: The Addams Family.

After a sold out preview engagement in Chicago for 11 weeks, the production moved to Broadway for previews and opened at the Lunt-Fontanne Theatre last April 8, 2010. I was there to represent Victoria Theatre Association and the Arts Center Foundation at the opening along with my fellow EET performing arts center investors and others.

It was quite a night! The street outside the theatre was closed off and the full cadre of New York media was out in force. Lesley and I walked the red carpet and generated little or no interest from the paparazzi! It must have been because Elaine Stritch, Hugh Jackman, the cast of the “Today Show,” Matthew Broderick and Tommy Tune were all behind us. We settled into our seats–in the front row– and waited for the show to start about 15 minutes later than scheduled due, no doubt, to all those celebs being fashionably late. When the orchestra began the familiar theme from “The Addams Family” TV series, the audience immediately added the double finger snap and you could just tell it was going to be a good night. When the curtain went up to reveal the assembled cast–headed by Nathan Lane as Gomez and Bebe Neuwirth as Morticia–there was an ovation that went on for literally minutes.

The show is campy, very funny, heartfelt and quite silly in a good way. Nathan Lane is fantastic, as is Bebe Neuwirth. There is an interesting set, good lighting, appropriate costumes, and some great special effects. There was a lot of laughter, lots of applause, and a long standing ovation at the end of the evening. And it all was followed by a fantastic opening night party in the true Broadway tradition.

The reviews the next morning were mixed, especially The New York Times and The Wall Street Journal. And this, for me at least, is where it starts to get interesting.

Despite the reviews, the show sold an amazing $850,000 on the opening weekend. It has consistently been sold out and is posting revenues in excess of $1,000,000 a week. It is reported to have a $15,000,000 advance on sales.

And in April 14’s New York Times there is a story about how well the show is selling–despite the terrible reviews. It looks like it may turn into a terrific hit, which, of course, is pretty close to winning the lottery in terms of probability.

All this speaks well of our association with EET. While there may be financial returns in the future (it’s early yet and there is a $16 million show to pay off), Elephant Eye will be considered as a viable producing player on the Broadway scene, making it easier to find investors for its other projects that are in earlier stages of development. It also points to the unique collaboration between a commercial Broadway producer and a group of not-for-profit performing arts centers. And this helps to promote Victoria Theatre Association and the Arts Center Foundation as one of a group of leading theatres in the country that are actively involved in the industry and helping to find new models for Broadway producing and touring in the future.

-Ken

April 7th, 2010 | 1 Comment »

Good theatre is about good storytelling. And good stories, like good theatre, grab you and elicit an emotional reaction. One of the best examples of good storytelling is StoryCorps on WYSO 91.3 FM Friday mornings.  The good news is that Victoria Theatre Association and the Arts Center Foundation are  collaborating with WYSO to bring StoryCorps to the James H. McGee Plaza outside the Benjamin & Marian Schuster Performing Arts Center April 19-May 15, 2010.

I’m a big fan of public radio, and I think WYSO does a terrific job–really interesting music, good news coverage with more depth than you would get out of traditional media reports, Bluegrass Saturday nights, and especially StoryCorps. I’ve been catching these compelling, short, and usually very personal interviews for years now–get in the car, turn the radio on, and listen to StoryCorps–kind of a nice end of the week/start of the weekend thing. But there is a problem. Well, actually two problems.

The first problem is easy to deal with–I don’t live far enough away from work to sometimes get the whole story. But that’s ok; I just drive around the block a couple of times until the story ends. The second problem is not as easy. Just about every time I listen, I find myself choking up and getting teary, and that’s just not a good state of being when you are driving. It’s something about the emotional honesty of the interviews–just normal everyday folks talking about their lives–sons and fathers, friends, couples. In those few short minutes on the radio there are universal connections made through those simple stories–stories that people can relate to and savor. But, I think I have a way to solve my second problem. I’ll start podcasting StoryCorps or listening right from their website–it’s safer that way.

-Ken

March 26th, 2010 | 1 Comment »

Lots of people ask me: “How do you get your shows?” A good question and the answer can frankly vary depending on the show.

Usually, booking a Broadway show is a relatively straight forward (I didn’t say simple) process. Over the years we have developed great relationships with booking agent companies that represent not only the Broadway shows, but the other kinds of performances we present on our various series. We keep current with what’s on Broadway, what’s going on the Road (on tour), what our peers around the country are presenting.

We follow up on the titles that we think work best for Dayton and our audience, and then start a conversation around the specifics of actually contracting a show. A major consideration on booking a show is to understand the “deal,” or all the financial aspects of bringing the show to town and presenting it in one of our theatres. Everything is negotiated back and forth – handled by Tina McPhearson, our VP of Programming. The technical rider for the show can have a huge impact on the cost of presenting the show, so that information is obtained and a budget is developed based on the rider’s requirements. This is where the “brown M&M’s” in the star’s dressing room comes in (although, a lot of those “taking out the blue M&M’s” rumors are a myth and we usually don’t provide anything out of the ordinary). Sometimes an advance trip to scout out the technical aspects of the show is needed. Once we’re agreed that we want the show, and we can afford it, a deal memo is signed where both parties agree to the basic finances of the deal. After that, we go to the contract stage – and that might take as long as until the show is in town.

Because we do a variety of different types of series and presentations (Broadway, Discovery, Variety, Family) there is some variety in the agreements, but not a lot. Essentially the relationship is that someone has the rights to represent a show (the agent) and that agent’s job is to get as many bookings for as much money per booking as is possible. We look at all the available presentations in the marketplace and decide what we can afford, what we think will provide exciting/challenging/entertaining offerings that our patrons will want to buy tickets to, what dates we have available to us on the crowded venue calendars, what dates the show is being routed in our “neighborhood,” and then, we either say “yea” or “nay.”

Most of our Broadway presentations started out on – wait for it – Broadway. Some were very successful (like WICKED or The Color Purple or Disney’s The Lion King ), but a show doesn’t necessarily have to run for years in New York and then run successfully on the road for year to eventually end up in Dayton, Ohio. Next season’s 9 to 5: The Musical is a good example.

9 to 5 closed before making back its initial investment – a measure of success on Broadway – but a tour is still scheduled for next season. In this case, a new producer put together a tour that would be organized to be successful from both an artistic and financial perspective and offered it to theatres across the country. Theatres agreed 9 to 5 would be a good touring vehicle – sometimes shows that aren’t a big hit in NYC can play very successfully outside of Broadway. We signed on because we were initial investors in the show on Broadway and so already had a pre-existing relationship with the production. And, because we made a small investment in the show, we got a preferential date for the first national tour. That’s how Dayton gets to do the show before many larger cities, something we are always trying to do.

Something we always have to keep in mind is that Broadway tours are put on this earth to make money: they are looking to make back their producers’ investments as quickly as possible. The quickest way to do that is to play the biggest cities you can for as long as you can and then move on to smaller markets. So a hot new touring show will first play Chicago and Los Angeles for multi-week engagements – sometimes multi-month. Then they’ll progress to the next rung of cities – in our region, cities like Cincinnati, Columbus, Cleveland, Indianapolis and Louisville. They will make as much money is these markets as they can – and sometimes cities have “first right of refusal” to have the show back a second time before the tour can move on to the next rung of slightly smaller cities like Dayton.  

Selecting shows for a season is not a science. There is a good deal of kismet, chance, happy circumstance or whatever involved. There are only so many shows and only so many weeks. And sometimes you don’t get the show you want, or the show you get doesn’t turn out to be as popular as you predict. It’s at that time a tried and true saying is helpful – THAT’S SHOWBIZ!

- Ken

March 15th, 2010 | 1 Comment »

What’s up with theatre etiquette?

For every performance we present, a report is issued by House Management that summarizes what happened at that performance. Topics include the number of tickets sold versus the actual number of people attending the performance, the weather outside, who did the curtain speech, and a lot of other items of interest to those of us running the organization. There is also an area for “incidents” and comments.  While the majority of patrons never end up in the House Management report, and most nights are pretty quiet, there’s always a few that stand out – and during WICKED, some of the incidents and comments were not to be believed.

What compels a patron who has paid over $100 for a ticket to a show to spend their time in the performance talking to their friend or texting their comments about the show to somebody who wasn’t able to get a ticket? Why would anyone come to the show and proceed to loudly “sing” the entire songbook from their seat? Why over-imbibe before the show and then decide to express your amorous intentions to your date during “Defying Gravity?”

I don’t get it.

Is it because people are so “clued out” about live theatre that they think the actors or other patrons can’t see or hear them – they think it’s like a big screen in their living room? Are people so wrapped up in themselves that they have no concept of anyone around them or the nature of “personal space?” Or is it something else?

Tell me what you think about theatre etiquette.

-Ken